Episode Transcript
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Speaker 1 (00:00):
Hi, It's Lisa Fox and this is the iHeart SoCal Show. Today.
Speaker 2 (00:03):
Our focus is on Hope and how the City of
Hope gives hope for those dealing with cancer and how
the Walk for Hope come up on September Sunday the eighth.
Is how we can all come together to make a
huge difference.
Speaker 1 (00:17):
City of Hope.
Speaker 2 (00:18):
They're one of the largest and most advanced cancer research
and treatment organizations in the entire country.
Speaker 1 (00:23):
They've been recognized as having one of.
Speaker 2 (00:24):
The top the nation's top five hospitals for cancer care.
They bring breakthroughs from the laboratory straight to their patients
at life saving speed, treating cancer with leading edge technologies,
innovative treatments, and supportive care tailored to each patient's needs. Locally,
they have two main cancer centers in Doharty and now
(00:45):
in Irvine. And the Big Walk for Hope that I'm
helping to host is coming up on Sunday, September eighth,
and we would love to have you there. I'll be
the one in Douarty Cityfhope dot org slash Walk for
Hope for All, the infos Cityfhope dot Org's Life Walk
for Hope for more but of course we're going to
dive into all of it with their VP of Corporate Philanthropy,
Joe Watterson.
Speaker 3 (01:06):
Hi Joe, Hi Lisa, how you doing.
Speaker 1 (01:09):
I'm doing great? Thank you?
Speaker 2 (01:10):
But wait, is this the first time we're doing the
walk back in person in a couple of years?
Speaker 1 (01:15):
Is that presumably because of the pandemic?
Speaker 3 (01:17):
Yeah, twenty nineteen it was the last year that we
had it in person. This is a big event for
us right back in door k and then we've, as
you said on the intro, we're adding Nervine this year,
plus locations in Phoenix, Atlanta, and Chicago. So it is
definitely a big year back for City of Hope and
Walk for Hope.
Speaker 2 (01:36):
Yes, we're going to talk all about the Walk for
Hope and hopefully get people fared up to come out
and support us, maybe even joined team Lisa Fox Wooho.
More on that and just a little bit, but first,
Joe as the VP of Corporate Philanthropy, talk about how
that has helped City of Hope do what they do.
Speaker 3 (01:54):
Yeah, you know, really, Hope was sounded in nineteen thirteen,
and you know we've expanded in those one hundred and
ten twenty fifteen years and you know, really it's been
powered by philanthropy. So much of what we do, the
innovation here at City of Hope is driven by our donors,
individuals and companies that want to come alongside the City
(02:15):
of Hope and our mission and really make an impact
and make it different. So so much of what we
do is powered by philanthropy. You know, the innovations and
our research. You know, the innovations and our care delivery.
So you know, really we're centered around philanthropy.
Speaker 1 (02:31):
Well, and Joe, I'll tell you this.
Speaker 2 (02:32):
You know, years ago when I first did a tour
of the campus with my then radio partner Ryan Seacrest,
we did a tour and we were so impressed because
I know, City of Hope is very different from the
way that other cancer care centers work. I'll say first
and foremost, because you have your own laboratory right there
on campus. So not only did you have such beautiful
(02:54):
campus with these tribute areas that we'll mention, but you
have your own laboratory right there where the science is
happening on campus, and you don't need to go through
a whole bunch of red tape to get people into
these clinical trials. These life saving clinical trials and that
to me seems like such a game changer. And I
noticed because I feel like that's what City of Hope
is famous for, cutting through the red tape and getting
(03:16):
people involved in these clinical trials as soon as possible
to see if it can make a difference in their
in their cancer situation.
Speaker 3 (03:24):
Yeah. No, and that's a great point, Lisa, so breat
thank you for bringing that up. You know, it's certainly
one of the key differentiators, you know, for City of
Hope is having that integrated model. So we do have
the you know the research obviously, that's you know, transformative research,
and we have you know, academia training, and then we
have the compassionate care. So the drugs and the therapies
(03:45):
that are developed for our cancer patients are right on campus.
As someone that's really you know, any time someone's on
a cancer journey, what's their biggest advocacary is time, right, So,
especially for those individuals that are needing you know, special treatment,
specially therapies, having that on campus is huge, right. So
(04:05):
I think that's that's certainly one of the things that
philanthropy is fueled throughout the years and has led to
that integrated model.
Speaker 2 (04:13):
So many other doctors and hospitals will refer people to
the City of Hope. Whether there's you know, depend on
what their situation is. They are referred to City of
Hope because they're hoping that, gosh, maybe everything we're doing
here isn't working.
Speaker 1 (04:26):
Let's try a clinical trial to the City of Hope.
Speaker 2 (04:28):
You know, let me make a phone call and see
if that could turn things around, see if that could
save their life.
Speaker 3 (04:34):
Yeah. Absolutely, you know, with other cancer centers, and you know,
we're very collaborative, right, you know, cancer is the enemy here,
so you know, there's there's a lot of collaboration that
happens from from the various organizations. And at the end
of the day, it's what's going to give the patient
the best possible health outcome, and you know, the you know,
the positions the staff at City of Hope is going
(04:55):
to do everything that they can to make sure that
that that is possible.
Speaker 2 (04:58):
And because of some of these trials and the treatments
at City of Hope, many people who have been diagnosed
can essentially you know, there's so many success stories, but
also people who have a Stage four are often.
Speaker 1 (05:09):
Able to live longer.
Speaker 2 (05:11):
With their treatments, or live a better quality of life
with their treatments. So right, there's just so many different
levels of treatment there. But the City of Hope is
very aptly named because people who are going through such
a terrible time with their cancer, that's kind of like
their last stop to see, gosh, can this place and
this place can save me?
Speaker 1 (05:29):
I can?
Speaker 2 (05:30):
I can, you know, live a couple more quality years
with my family. I could feel better, I can look better,
I can write they can hopefully change my cancer situation
for the better.
Speaker 3 (05:40):
No, absolutely, right, and that's really you know, our mission
is to bring you know, make hopeful reality. We're all
touched by cancer and diabetes, so you know, whether it's
a late stage diagnosis or hopefully in an early diagnosis. Right,
So that's way, you know, we're really big about early
detection and screenings and driving awareness. Yeah. I think it's
just over forty percent of ball cancers are preventable through
(06:02):
lifestyle changes, right, So that's improving the air that we breed, eating.
Speaker 2 (06:06):
Better, exercising, not smoking, all the stuff.
Speaker 3 (06:09):
Yeah, the food that we eat, healthy living right, ensuring
that your immune systems are strong. Yeah, So there's just
so much the City of Hope, and that's why we're
so excited to be back in person. To continue to
galvanize the community, to drive awareness and to you know,
really buy new supporters. That's really what our goal is
(06:31):
and want to continue to grow, continue the national model,
expansion the City of Hope so that we can reach
more people with our groundbreaking therapies, groundbreaking you know, phenomenal
compassionate care. So that's really what it's all about, and.
Speaker 2 (06:44):
To give more people hope, more people with cancer hope
and their families and loved ones, you know, hope that
they can get rid of it, they can cure it,
or at least keep it at bay long enough, like
we said, to at least make them feel better and
buy more times that have more time with loved ones.
Speaker 3 (07:01):
Yeah. Yeah, absolutely so, because I think you know, the
you know, the stats are pretty scary. Because you haven't
been touched at this point in your life, there's a
good chance to that, you know, it could be down
the road. So really what we're doing is, you know,
we're trying to create a better reality for the people
that are going through a cancer journey today, but also
a better future for.
Speaker 2 (07:20):
Everybody, which is why We're getting everybody fired up to
join us for finally back in person after a couple
of years, back in person for this year's City of
Hope Walk for Hope Sunday, September eighth. I'll be helping
to host the one in Dwarti Bright and early we'll
have the one in Orange County and Irvine. I know
you can do the walk virtually, but boy, would be
love to have you on these campuses.
Speaker 1 (07:40):
The campuses are so beautiful. Let's talk about the.
Speaker 2 (07:43):
Beautiful one hundred acre campus and DEWARTI Joe from visiting
the campus over the years and back when I used
to do the walk pretty regularly with the big group
of friends. I mean just the rose gardens, the tribute
rose gardens in the walls where there's so many names
of loved ones that people. You know, you can walk
through the gardens and feel like it's a little overwhelming
because you feel like, wow, look how many people have
(08:05):
been touched by cancer, but these beautiful living rose trellis
is the rose gardens.
Speaker 1 (08:09):
It makes you feel like.
Speaker 2 (08:10):
Look at all these people who were loved, loved so
hard but lost the battle. You know, we got to
do more so that we don't have to keep adding
more names and more tribute gardens.
Speaker 3 (08:21):
It is a beautiful campus, right, and that's by design,
you know, because anyone going through a cancer journey, right,
you know, they may you know, be there for weeks
or months, you know, with their family, with their loved ones.
So you know, really from day one and the leaders
at City of Hope wanted to make this something that
was really more about the soul, right, because the credo
(08:42):
at the City of Hope is there's no profit in
cureing the body if in the process we destroy the soul.
So it really is about finding that healing. It's a
whole person approach at City of Hope. And so as
you walk to campus and you're going to see, like
you said, the Japanese gardens, you know, the beautiful, full
tributes to the people that have come before us. It
(09:03):
is just really an emotional place. Yeah, you know, one
of healing, one of hope, one of remembrance. It's just
so many things. And we have the walk as you said,
September eighth, and you know, I'm bringing my sister down
she's currently going through breast cancer and we're bringing her
down for at the City of Hope for second opinion.
So she's gonna my family and I are going to
(09:25):
take it down, We're going to do the walk, and
then she's going to stay there right at the hotel
on campus and have her first second opinion with City
of Hope. So it's that really is reaching people wherever
we can and bringing you know, that that second opinion
and you know, allowing people to have hope because her
journey hasn't been positive to date. That's just one more
(09:48):
thing that we can bring. I don't know if there's
going to be a different outcome.
Speaker 1 (09:51):
But I gotta try, we gotta try, gotta.
Speaker 3 (09:54):
Try it, we gotta try it right, absolutely so, And
there's so many people in that situation, right, And that's
really about trying to get the word out. And you
are a self reclaimed charitable do gooder, right, you've been
to the City of Hope. How do we spread the word?
How do we get more people motivated, inspired, galvanized to
(10:14):
get to get to the walk? I mean that's what
we're just looking for, you know, any way that we
can to drive that awareness.
Speaker 2 (10:20):
Absolutely and Joe, you may have heard, I am hosting
the opening ceremonies in Duarti, So yes I did, and
I will warn you now and people who listen to
the show, no, I am a crier.
Speaker 1 (10:31):
I am a crier.
Speaker 2 (10:32):
So I'm going to wear some big sunglasses because you know,
cancer is not a fun thing to talk about.
Speaker 1 (10:37):
But boy, how powerful to get a few thousand.
Speaker 2 (10:40):
People together in person in Douarti in Irvine on Sunday,
September eighth. It's free to walk, by the way, It's
absolutely free, but of course we are hoping to raise
a lot of money, and we're hoping that you're going
to get a team together. You're going to sign up
and get registered at Cityofhope dot org slash Walk for Hope.
You're going to bring your girlfriends or family, whoever you
(11:01):
need to come and rally bright and early on a
beautiful Sunday morning. It'll be an easy two k, five k,
whatever you want to do and just a beautiful morning.
Like I said, in honor of these people that we
don't want to suffer living with cancer anymore.
Speaker 1 (11:16):
It's an important day for us to do this.
Speaker 2 (11:18):
And come together, and I'm looking forward to being there,
but I just wish we didn't have to do these walks.
Speaker 1 (11:24):
Anymore. But we are.
Speaker 2 (11:26):
We've got to raise that money. We got to come
together in person for the first time in a number
of years. We are post pandemic big time. We're going
to be back in person, raising money on our own
and really showing the power of what can happen we
all come together.
Speaker 3 (11:40):
No, that's exactly a Lisa, you know, this is our
experiential moment which we can all come together to celebrate,
to remember, and to you know, walk, so that you know,
one day and hopefully in the near future, we don't
have to do this anymore. Right, that's really you know,
what we're striving for. So so, yeah, so we need
people to lean in. We need to galvanizemmunity. We need
(12:00):
to get people excited to participate and just you know,
see what we can do to get six thousand people
into our kay and thanks.
Speaker 1 (12:09):
Then yeah, let's go.
Speaker 3 (12:11):
We need to set a goal. We can go, you know,
we can. We need to go big, right, we need
to think big. City of Hope has always been innovative
in our thinking, how we approach research, how we approach care,
and so from the Office of Philanthropy and US do bidders, right,
we've got to be able to think big as well
to keep up with the pace. So I would love
(12:33):
you know, if you want to set a page up,
we would love to get that set up to you
for you so that you can, you know, further drive awareness. Yeah,
I think anything that we can do, we're here to
support you and everyone else.
Speaker 2 (12:44):
Yeah, I'm going to set up my page, So get
ready to bring your girlfriends, your guy friends.
Speaker 1 (12:48):
Your neighbors, your coworkers, your.
Speaker 2 (12:49):
Families, whomever you can rally to meet us for the
Walk for Hope. I'll be helping to host one in Duarti.
We're doing Duarti and Irvine all together on Sunday, September eight.
The Walk for Hope, which is also super family friendly
by the way, tons of little activities and things to
do for the kiddos if you're bringing them for like
I said, the two k or five k whatever you
(13:10):
want to walk, but there's gonna be educational activities and
a family fund zone including rock painting for the kiddos
and an art installation, a survivor pavilion, photo ops, and
tons more and again, it doesn't cost anything to sign
up at Cityfhope dot org slash Walk for Hope cost
nothing to sign up, but we'd love for you to
give what you can. Do the walk virtually, and if
you can't make it at all, give whatever you can
(13:32):
to the least the Fox page. Because of course, one
hundred percent of the proceeds that we raise at Walk
for Hope on September the eighth all goes directly towards
supporting City of Hopes pioneering cancer research and patient care initiatives.
So let's raise that money. Let's come together however you can.
I'm gonna get at least Fox page up and go on,
and you can too under your name or just join
(13:54):
my team when I get this set up Cityfhope dot
org slash Walk for Hope for all the info gates
open a step that morning, and then hopefully at nine
you won't find a radio host who's helping to host
the darn program, won't be a total emotional hot mess.
Now I'm gonna hold it together. I'm gonna hold it
together as best I can. And yeah, we'll do our
(14:16):
walk and we'll raise our money and just have a
powerful morning with a massive group of friends and family
and supporters and survivors and people walking in honor of
someone who may have passed on that they lost to cancer,
people who are in treatment for cancer. And hey, hopefully
when we all come together and put in a couple bucks,
(14:37):
we can maybe raise a couple million together. Joe, what
do you think a mill?
Speaker 1 (14:41):
Couple mill?
Speaker 3 (14:42):
Absolutely, that's the target and the goal we should have
because that's going to help us move the needle in
research and cures and help us continue to provide compassionate
care to everyone that comes to City of Hope, Lisa,
because it's really about trying to set some lofty goal
and do what we can to get there.
Speaker 1 (15:02):
Amen to that.
Speaker 2 (15:03):
And hey, I also saw that there's a super easy
Walk for Hope app that you can you can load
onto your phone to make the whole getting set up
process even easier.
Speaker 3 (15:12):
Yes, we have the mobile app for Walk for Hope.
That's you know, really meant to try and streamline things
for everyone. So there's really no reason not to be
able to register, get started easily, invite your friends, you know,
track and see what other teams are doing. You can
have friendly competitions. Yeah, we're just trying to do everything
that we can to make it easy for our donors,
(15:33):
our fundraisers, our volunteers to drive as much support and
dollars for the mission of City of Hope.
Speaker 2 (15:40):
And everyone's got someone to walk for, Walk in honor
of walk in honor of fighting for So we've all
got a person or you know of someone who knows
of someone. We all know of someone who's been affected
by cancer. And this is a big day of massive
support for us to come together in person. I'm already
envisioned hugging and crying and walking, hugging, crying, walking and fundraising.
(16:05):
That will make us feel good like we're doing something.
We're actively doing something about it. We're trying to create
change for the future for our kids' kids. You know,
we really want this to be a better situation for
the generations to come. So that's why we have to
do the heavy lifting today Sunday, September eighth, and get
folks out there, get them fired up, get our teams,
get our T shirts, and just make it a beautiful,
(16:27):
memorable day.
Speaker 3 (16:28):
Yeah. Absolutely, I mean extremely well said. And at the
end of the day least, it's about community, right. We
want to galvanize the community. We want to have that
event where all community members, all people interested in participating
in the mission of City of Hope can go to
do exactly like you said, to laugh, to cry, to remember.
(16:48):
There's going to be so much of that going on,
and it's going to be a very lively atmosphere. You know,
that's certainly what we want because you know, at the
end of the day, it's we need to further inspire people.
We need to find those people. We have so many
passionate supporters, but we need to find more, right, And
that's really what this is all about, is providing that venue,
(17:09):
that experiencial moment for people to come together, just being
able to talk to people and share that experience, a
shared experience. Right. We know how important that is in life,
and we know how important community is. So it's so
exciting for us. I'm so excited. I'm so glad that
you're going to be able to be there, be a
part of it. Bring your energy, bring your passion. Yes,
(17:32):
it's going to be a great day.
Speaker 2 (17:33):
And I'll be offering free hugs anybody to need a
free hug or a moment to cry and break down.
Speaker 1 (17:37):
I can do both. I can do both.
Speaker 2 (17:39):
But please share on social media and get folks rallied
up I'll get my Lisa Fox page Lisa Fox with
two ex'es, and I'll get my Lisa Fox iHeartRadio page
up and running as soon as possible. Cityofope dot org
slash Walk for Hope for everybody.
Speaker 1 (17:53):
But you can pop my name in there and just
join my team. It'd be super easy. Again.
Speaker 2 (17:56):
I'll be on campus in Dwarty helping to host event.
The gates open at seven, the program is at nine,
then the walk short either after two K, five K.
Super easy. It's more about the powerful impact we're going
to have altogether. But I'd love to have you be
a part of our team. If you can't physically make
it that day, please join and support and give five, ten,
twenty bucks whatever you can because we always say it
(18:17):
all as up.
Speaker 1 (18:18):
And everyone coming together.
Speaker 2 (18:20):
It's going to be pretty excited to see after the
fact how much how much money we're raised and how
much impact that money will have on the lives of
people dealing with cancer.
Speaker 3 (18:29):
Yeah, thank you so much, Lisa, and thank you to
you and iHeartRadio. And you got to give a shout
out to Alisa Pollock. She's done so much for a
City of Hope, so we can't thank you enough. We're
so excited that you're going to be a part of
this and it's going to be a great day. It'll
be a great day for City of Hope and all
the people that we serve. So it's so exciting that
we're at this point. We're getting so close. We're kind
(18:50):
of on the countdown. So thank you for your support
and everything that you do, and I can't wait to
see you.
Speaker 2 (18:56):
Yeah, I'll give you a huggin person. Joe Watterson, thank
you so much with City of Hope, and.
Speaker 1 (19:00):
Please join my team.
Speaker 2 (19:01):
Get it out there and support us and show up
their Cityfhope dot org slash Walk for Hope.
Speaker 1 (19:06):
Cityfhope dot org slash Walk for Hope.
Speaker 2 (19:08):
We will see you in Dowardy on Sunday, September eighth.
Speaker 1 (19:11):
Whow